President of the NYC Chapter of the Usability Professionals’ Association (NYC UPA) and Customer Experience Lead for JPMorgan Chase
Gloria Petron is a 16-year veteran of the interactive industry. Her early experience predates the dotcom era, when she worked with the National Football League to create multimedia corporate presentations and the first prototype of a corporate intranet. Later on, she worked for Modem Media and iXL, on accounts that included Delta Airlines, JCPenney, Chase, and TD Waterhouse. She moved to full-time financial services in 2001, spending the next seven years at HSBC Private Bank switching hats between art director, designer, prototype-builder, information architect, copywriter, and researcher.
In 2008, Gloria began consulting for financial institutions such as Citibank and JPMorganChase, law firms Weil Gotshal and Ropes and Gray, and San Francisco digital agency Naviscent. When not at work, Gloria presides over a non-profit networking organization, the NYC Usability Professionals’ Association (NYC UPA).