2014 User Experience Awards

The Premier Awards for Exceptional Digital Experience

EVIO – Completing the buying experience Details

evio-fixed

View this Submission's Case Study


EVIO is an omni-channel platform that bridges the online-offline divide to create seamless shopping experience



EVIO provides an easy and effective way for product advertising to hand-off from non-digital channels like newspapers, magazines, billboards, cutouts, posters, amongst others to a digital channel like mobiles and tablets - by using picture recognition technology so that the user can directly interact with imagery from the physical channel. It also provides a persuasive environment for the user to make a purchase in the digital channel. In case the user wants to sample to product physically, it allows for a intuitive handover back to the physical channel such as a retail store by showing nearby store locations that carry the product and giving the user the ability to call or get directions to those stores.



Live Project Link: App is under development

Why is this project worthy of a UX Award:

EVIO platform fills the gaps in the buy journey by being context-aware across multiple channels. It complements user behavior by allowing them to shift their context between channels to provide a continuous experience.



Submitted By: n/a

12 votes, average: 2.25 out of 512 votes, average: 2.25 out of 512 votes, average: 2.25 out of 512 votes, average: 2.25 out of 512 votes, average: 2.25 out of 5
You need to be a registered member to rate this post.


See More 2014 Submissions >>

SORRY! 2014 VOTING IS NOW CLOSED

Join our mailing list to be the first to vote next year- if you haven't already!

  • This field is for validation purposes and should be left unchanged.

Thanks for your interest in receiving UX Awards email updates!