The Amex App for iPad and Android presents the best of American Express servicing in a streamlined format, tailored to the tablet’s touch screen. Cardmembers have access to their most important servicing needs like scheduling a payment, reviewing past payments, checking balances, viewing recent/pending charges and searching for specific charges across basic and additional card holders.
Our challenge was to create a touch-native experience, that consolidated informational views while streamlining common transactions in a tablet optimized format. We employed lean UX and frequent informal usability testing to deliver a sound financial product in only 10 weeks.
- Why this project is worthy of a UX Award:
- Submitted By: Adobe Advanced Technology Labs