Comedy Central sought to create a social second screen experience for one of their biggest broadcasts the Charlie Sheen Roast. Omnigon created “Sheen Roast.” Omnigon created a second screen companion product that will engage users and leverage the tremendous social conversation around the broadcast of the Charlie Sheen Roast. The “Sheen Roast” combined broadcast streaming with both passive and active social media visualization and commentary.

Over six weeks, Omnigon overcame many challenges in regards to time zones, amount of data, and presenting an engaging platform in real time. Omnigon first created an experience that provided multiple ways for users to engage socially and second provide an interface that makes sense of the volumes of data coming in for one of Comedy Central's most watched broadcasts.